In the last year we all have seen many changes in the way how Google estimates which are the websites that will top search engine results. These changes were implemented to improve the results for searchers and were able to create a difference in the content and quality of the web pages. There are some valuable tips and new practices that you need to follow to be sure that you rank higher on Google in this New Year. By improving the SEO of your website can lead to an increase in the traffic and more opportunities to convert the prospect visitors to business.
Content retains its importance
Last year has made major changes to the Goggles algorithm and has lead to the way of new contents that are original. Even this year prime importance will be given to contents that has a balance of human friendly and search engine friendly content. Having quality content will be the key for establishing business in 2012.
Web contents scanable for mobile users
A huge percent of people access web contents from their mobiles or tablets and posting a content that takes long time to get to the point the customer is looking forward for making them move to the other sites. A good SEO writer can help in creating a good content for your website making it to the point.
Getting the right SEO consultant
People have started investing money more wisely and hence they are likely to select a SEO consultant who has enough expertise and good track records. A SEO consultant who has a client base of at least more than two years old will be ideal to get you fresh web content.
Add Photos or videos that are original
To make your websites more interactive it is always wise to add original photos or videos that give better results. Optimize the videos or photos for SEO purposes and people always prefer pages that are different and informative.
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Sharing content through networking sites
For generating more traffic to your website it is always good to share your contents with social networking sites. Facebook where people share quality web pages with their friends can automatically improve the rating of your website. Always create a back link to your website when you are sharing its content with the networking sites.
Varied Anchor text
Anchor text should be varied to give it a natural look and create best targeted messages that use unique anchor text related to your keywords. This will prove to be beneficial and increase the traffic to your website.
Increase the social media presence
Search engines always pay attention to the social media shares that your website earns and it is sure to add a value for your website. In this New Year with Google introducing Google+ the value of social media shares are likely to increase more.
With a stable and impressive web content created with the expert advice of a SEO consultant by keeping the valuable tips in mind you are sure to improve the rating of your website in search engines.