Geo targeting for more adsense earnings




Loads of Factors influence your earnings of Adsense,the most preferred source of income by bloggers/site owners.For instance,bloggers often target keywords which pay more than ordinary keywords.Powerful keywords bring in Ads which pay a great amount for clicks by visitors.One may forget the importance of Geo targeting while optimizing adsense earnings.That is,the tactic of targeting the visitors of countries from which you get a lot of traffic or adsense revenue.

adsense

adsense

This is a major influencing factor of the earning/click.The countries from which your visitors come plays a big role.Some countries’ visitors’ clicks are highly valuable.

But it is sometimes impossible to keep targeting high paying countries.For example,if you need to target french visitors,the problem arises because of the fact that you need to write in french,Submit it to Google’s french version and so much more work in french.It can be difficult.Very difficult.

So,what’s the Solution?

The experiment i recommend is,researching your current status before trying new keywords or countries.

Go to your Google Analytics account and click on adsense in Content menu.You can first find the pages of your website which perform well in adsense and then modify the other ones which lag behind.

earn-money-through-websites

earn more adsense money by geo targeting

Use the Performance Reports in your Google Adsense account.This one is easier to use in the new(beta) version of the Adsense App.

You can finds the links as below:

Custom channels
URL channels
Countries
Platforms
Ad units
You can use all of these sections to analyze and improve earnings.But since this Article is about Geo-Targeting visitors,I’ll explain the Countries menu among these.
Use the countries menu.
Countries in Adsense

Countries menu in Adsense

This picture may help you identify the “Countries” menu in the Adsense application.I recommend selecting the longest time period possible from the timeline present above.Click on “apply”.

Inference

Now you can see the countries from which you earn more.This is because they are sorted in the order of increasing revenue.The country which tops the list is probably your lucky one.;-)

Try targeting it.For My blog,techmissile United states tops the list in my adsense revenue.Most of the clicks from countries like USA,Canada,Denmark,Australia,UK,Netherlands pay higher relatively and often pay something around $1.00 to the publisher.

Why does this situation prevail?

The reason why Richer countries’ visitors’ clicks are valuable is that the countries’ Advertisers Bid more than those of the relatively poor countries.But you just can’t ignore the countries which don’t top your results.You may have other needs from them,such as E-commerce or selling products to targeted customers.So watch out for the other ones too.
But if you are keen about earning more in adsense don’t ignore the message in this article.Target visitors of your most paying country.

How to Geo target visitors?

This question might arise if you are a bit new to SEO,adsense,blogging etc.and there’s nothing wrong in it.

Well,the more you target, the better are your results.

You will understand everything from this example:

The increasing order of earnings of  some keywords are listed below:

  • Cheap smartphones
  • Cheap android smartphones
  • Cheap Android smartphones in USA(or India etc)
I do believe that you would have understood what i meant by “geo-targeting”.
You must be very particular and also unique in your approach.
Often The United States of America tops the list of your adsense income source on basis of countries.
Share your clarifications and views through comments.
Good luck in targeting your lucky country!
About abejith yokesh

Abejith is the founder and CEO at Techmissile, where he shares tech news. He is an Indian Student Blogger with great interest in Technology and blogging.
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Comments

  1. Ifham khan says:

    Very informative as I am already using country targeting in adsense. Btw thanks for the other tips

  2. That’s smart idea to increase adsense earnings, Does this actually will cover possible for another, larger countries? I think the analysis should be done in advance of the country where visitors to your website or blog

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  1. [...] Advanced features in all aspects To improve your adsense earnings,i recommend you to read this article: http://www.techmissile.com/2011/07/geo-targeting-for-more-adsense-earnings/ [...]

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